Coinciding with the whole minion craze, the Twinkies are individually wrapped (which is better for portion control) and have little minions on each of the wrapper. Based on sight alone, these look exactly like your average Twinkie and no one would know they were banana if you didn't tell them (the package isn't labeled as such).
Taste wise, it's your classic sponge cake, whereas instead of the regular vanilla cream in your average Twinkie, the cream in these are banana flavored. It's artificial but it's not a grotesque banana flavor. It's smooth, mild and actually quite enjoyable. Truthfully, I'm not the biggest fan of Twinkies ... but I quite enjoyed these, as did everyone that also gave them a try (my boyfriend, my mother, my niece and nephew - who exceptionally loved them). Overall they were quite the win in my opinion.
A serving, 2 cakes, is 270 calories or 7 points plus values or you can have 1 cake for 4 points plus values.